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	<title>Comments on: Plenty of Fish ..  Plenty of Risk</title>
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	<link>http://domainnamesales.com/sevenmile/2007-10/plenty-of-fish-plenty-of-risk/</link>
	<description>Frank Schilling&#039;s Official Blog</description>
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		<title>By: Andrew Johnson</title>
		<link>http://domainnamesales.com/sevenmile/2007-10/plenty-of-fish-plenty-of-risk/comment-page-1/#comment-4496</link>
		<dc:creator>Andrew Johnson</dc:creator>
		<pubDate>Thu, 01 Nov 2007 07:10:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.sevenmile.com/2007-10/plenty-of-fish-plenty-of-risk/#comment-4496</guid>
		<description>I interviewed Markus for my blog over a year and a half ago when everyone thought he was a liar. Everything he did was very much contrary to what the mainstream was teaching -- from how many servers you need to how your web site should look.

The story I saw was of leveraging technology. He built a system that effectively runs itself. His overhead is tiny (no VC, no debt, no employees, super-optimized servers.) Proportional to the capital required, he is receiving an enormous return on his asset.

This is a very similar story to that of domainers.

Does the value really evaporate if he dies? From what I understand, his site very much runs on &quot;autopilot.&quot; How else do you scale to the #1 dating site in Canada and the UK? As a domainer, you do not have to do any more or less work if you have 1,000 visitors a day or 1,000,000.

That future where robots replaced thousands of human workers, well, its here.

And pay close attention to Markus, his story should be a case study on the future of business. It is for me. He also writes a good blog at http://plentyoffish.wordpress.com/

***FS***  He has done a terrific job..  but I run one of the lowest overhead (management) investments there are and nothing...  nothing runs on autopilot..  There are still fires to put out..  They&#039;re just smaller fires.
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		<content:encoded><![CDATA[<p>I interviewed Markus for my blog over a year and a half ago when everyone thought he was a liar. Everything he did was very much contrary to what the mainstream was teaching &#8212; from how many servers you need to how your web site should look.</p>
<p>The story I saw was of leveraging technology. He built a system that effectively runs itself. His overhead is tiny (no VC, no debt, no employees, super-optimized servers.) Proportional to the capital required, he is receiving an enormous return on his asset.</p>
<p>This is a very similar story to that of domainers.</p>
<p>Does the value really evaporate if he dies? From what I understand, his site very much runs on &#8220;autopilot.&#8221; How else do you scale to the #1 dating site in Canada and the UK? As a domainer, you do not have to do any more or less work if you have 1,000 visitors a day or 1,000,000.</p>
<p>That future where robots replaced thousands of human workers, well, its here.</p>
<p>And pay close attention to Markus, his story should be a case study on the future of business. It is for me. He also writes a good blog at <a href="http://plentyoffish.wordpress.com/" rel="nofollow">http://plentyoffish.wordpress.com/</a></p>
<p>***FS***  He has done a terrific job..  but I run one of the lowest overhead (management) investments there are and nothing&#8230;  nothing runs on autopilot..  There are still fires to put out..  They&#8217;re just smaller fires.</p>
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		<title>By: Andy Sweet</title>
		<link>http://domainnamesales.com/sevenmile/2007-10/plenty-of-fish-plenty-of-risk/comment-page-1/#comment-4491</link>
		<dc:creator>Andy Sweet</dc:creator>
		<pubDate>Thu, 01 Nov 2007 00:13:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.sevenmile.com/2007-10/plenty-of-fish-plenty-of-risk/#comment-4491</guid>
		<description>Funny you should mention getting hit by a bus. At my last place of employment, we actually had do develop &#039;Hit by Bus&#039; books where we listed in detail every process, contact, account and password we had in case someone had to step in immediately.

It was a pain to set up at the time, but it&#039;s a practice I&#039;ve carried with me ever since.</description>
		<content:encoded><![CDATA[<p>Funny you should mention getting hit by a bus. At my last place of employment, we actually had do develop &#8216;Hit by Bus&#8217; books where we listed in detail every process, contact, account and password we had in case someone had to step in immediately.</p>
<p>It was a pain to set up at the time, but it&#8217;s a practice I&#8217;ve carried with me ever since.</p>
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		<title>By: Edwin Hayward</title>
		<link>http://domainnamesales.com/sevenmile/2007-10/plenty-of-fish-plenty-of-risk/comment-page-1/#comment-4490</link>
		<dc:creator>Edwin Hayward</dc:creator>
		<pubDate>Wed, 31 Oct 2007 23:22:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.sevenmile.com/2007-10/plenty-of-fish-plenty-of-risk/#comment-4490</guid>
		<description>There&#039;s a great biz t-shirt slogan buried in the original article: &quot;Positive cashflow means never having to say you&#039;re sorry...&quot;</description>
		<content:encoded><![CDATA[<p>There&#8217;s a great biz t-shirt slogan buried in the original article: &#8220;Positive cashflow means never having to say you&#8217;re sorry&#8230;&#8221;</p>
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