I hope you will agree that, today we need to really educate the general business on the (wall) street about the benefits of ‘Direct navigation’ and generic domains, until then it will be hard to make them ‘get it’ imo.

I just started a campaign to promote generic domains using my DuckEggs.com business as an example.

Here is a catchy and funny banner to educate the business and make them ‘get it’!
http://img72.imageshack.us/img72/433/duckeggs1ds6ev8.jpg

Here is more info on the campaign for your reference, and the press release:
http://www.DuckEggs.com/domains

Your comments are highly appreciated on this campaign which can benefit all of us domainers and the business people alike.

Thanks in advance,

Sai Pola.
President
http://www.DuckEggs.com

Something else_ Housevalues.com is fundamentally flawed and loosing money. They make someone register and wait to be contact be a real estate agent who bids for the leads per zip code. There’s only follow-thru if they have a rep paying for the territory the lead is in. Then they call to try to make them your agent (even though you were just curious about the info. which over time could develop into a lead as those mailers you get do). Then HV puts you on spam and sells your name to anyone who buys it.

Note that in the paid listings is another Google blemish- someone else impersonating house values by using their keyword as a headline and directing to a .net with a dash. When a poor egg goes to respond to the expensive TV campaign and mistakenly types housevalues.com into the search bar, they get introduced to this imposter. We all argue about tms etc./ but what if this was rumcakes.com five years down whehn you were investing in TV. Every domainer who wants to succeed is now facing their own demons against them.

Btw, when I saw this opportunity four years ago, my sister, a realtor was spending 4K a month to download recent sales data onto postcards that were printed and mailed monthly at $3800 expense. We went door to door with cookies and flowers and shook hands with the neighbors and collected their email address with the promise that we would keep them informed without any pressure. A script was written and the mailings go out like clockwork monthly and generate a dozen leads. This is a good idea but needs a personal touch and an offensive strategy by the local realtor who us being Googled out of the equation by these offers.